Call for Expert – Graphic Designer and Social Media Manager

Duration: September 2024 – February 2025
Location: Tirana

  1. “Streha” Center Background

Streha Center provides services to the LGBTIQ+ community in Albania and the region in cases of emergencies, including shelter and other psycho-social services for the empowerment of LGBTI+ individuals. The aim of Streha is to empower and assist LGBTIQ+ individuals, mainly youth, through its multidisciplinary and residential services, capacity-building of service providers, public awareness, and advocacy, in order to overcome barriers and difficulties faced by the LGBTI+ community in families and society.

  • Project Background

The main objective of the project “Albanian Rainbow Youth Empowerment Initiative is to improve LGBTI+ people’s situation in Albania by empowering them and changing negative stereotypes associated with the LGBTI+ community. As part of the project, various visibility materials such as posters, banners, brochures, and other promotional items are to be designed to raise awareness and promote the initiative’s activities.

  •  Objective

The objective of this ToR is to recruit a Graphic Designer and Social Media Manager who will be responsible for creating and delivering high-quality visual content for the project’s social media channels, printed materials, and promotional campaigns.

  • Scope of Work

The Graphic Designer and Social Media Manager will be expected to perform the following tasks:

  • Design engaging and on-brand graphics for use on various social media platforms (Facebook, Instagram, LinkedIn, etc.).
  • Create visuals for a social media campaign, including infographics, and digital advertisements.
  • Design posters, flyers, brochures, and other print materials to support project activities and events.
  • Ensure all designs align with the project’s branding guidelines and contribute to a cohesive visual identity.
  • Work closely with the project team to understand design requirements, provide creative input, and adjust designs based on feedback.
  • Submit all designs in the appropriate formats and ensure that print materials are ready for production.
  • Create, curate, and manage all published content (text, images, videos) for social media platforms including Facebook, Instagram, Twitter, etc.
  • Maintain a regular posting schedule and ensure timely and engaging content for all platforms.
  • Actively engage with followers, respond to comments and messages, and foster a positive online community.
  • Provide monthly reports to the Project Coordinator summarizing social media performance, key metrics, and recommendations for improvement.
  • Ensure all social media activity aligns with the ethical standards of the project, promoting respect, diversity, and inclusion, particularly regarding LGBTIQ+ rights.Maintain confidentiality when managing sensitive cases or engaging with beneficiaries through social media.Promote a positive and inclusive online environment, ensuring that all content adheres to the project’s values.
  •  Deliverables
  • Monthly Social Media Content: A set of graphics and visuals tailored for the project’s social media channels, delivered on a monthly basis.
  • Campaign Materials: All required visual content for the social media campaign, delivered according to the campaign timeline.
  • Print Materials: Finalized designs for posters, flyers, and other printed materials as needed by the project.
  • Timeline
  • Start Date: July 2024
  • End Date: February 20
  • Required Qualifications
  • Experience: At least 3 years of experience in graphic design and social media managing, particularly in creating social media content and print materials.
  • Skills: Proficiency in design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign) or equivalent.
  • Portfolio: A strong portfolio showcasing previous work in social media campaigns and printed materials.
  • Creativity: Ability to develop unique and compelling visual concepts that resonate with the target audience.
  • Communication: Strong communication skills to collaborate effectively with the project team and adapt to feedback.
  •  Application Process

Interested candidates should submit the following documents:

  • Portfolio: Examples of relevant work.
  • Resume/CV: Detailing relevant experience and skills.
  • Cover Letter: Explaining their suitability for the position and approach to the project’s needs.

The interested candidate should send the required documents through the email info@strehacenter.org, until the July the 1st 2024 .

  • Reporting and Communication

The candidate will report directly to the Project Manager and participate in regular meetings to review progress, discuss upcoming tasks, and receive feedback.

  1.  Confidentiality and Intellectual Property

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