Terms of Reference (ToR)
Communications and Visibility Coordinator
Duration: 6 months
Location: Tirana, Albania
Organization: Streha Center
1. Background
Streha Center provides essential services to the LGBTIQ+ community in Albania and the wider region, offering emergency shelter and comprehensive psycho-social support to empower individuals in need. Streha’s mission is to assist and empower LGBTIQ+ individuals, particularly youth, through its multidisciplinary and residential services, capacity-building initiatives, public awareness campaigns, and advocacy efforts. To strengthen its communication and visibility efforts, Streha Center is seeking a Communications and Visibility Coordinator who will be responsible for managing its online presence, maintaining the organization’s website, and ensuring consistent and impactful public communication across all digital platforms.
2. Objective of the Assignment
The Communications and Visibility Coordinator will enhance Streha Center’s visibility and public engagement by managing digital platforms, producing and sharing compelling content, and ensuring that all communication materials and activities reflect Streha’s identity, values, and donor visibility requirements.
3. Main Responsibilities and Duties
Under the supervision of the Program Manager and Executive Director, and in collaboration with project teams, the coordinator will:
Digital and Website Management:
- Maintain and regularly update Streha Center’s website with accurate, engaging, and up-to-date content.
- Ensure the website’s design, structure, and content align with Streha’s mission and visual identity.
- Demonstrate strong knowledge and proficient use of WordPress, including content updates, layout adjustments, and basic troubleshooting.
- Coordinate technical maintenance or improvements when needed.
Branding and Design:
- Safeguard and ensure consistent application of Streha’s branding and visual identity across all communication materials.
- Apply good writing and design skills to ensure clarity, creativity, and consistency in all communications.
- Support the design and layout of communication products (e.g., flyers, reports, banners, digital graphics).
- Review and approve all communication materials prior to publication or dissemination.
Social Media and Content Creation:
- Provide content for Streha’s social media accounts (Facebook, Instagram, X/Twitter, LinkedIn, etc.) with regular and strategic posting.
- Create and produce engaging content (texts, visuals, short videos, and stories) that promote Streha’s projects, campaigns, and advocacy messages.
- Monitor engagement analytics and audience feedback to improve communication reach and impact.
Visibility and Communication Support:
- Ensure all communication and visibility activities comply with donor branding and acknowledgment requirements.
- Collaborate with project teams to develop communication materials, success stories, and awareness campaigns.
- Contribute to the planning and implementation of visibility and public awareness events.
4. Expected Deliverables
- Updated and functional Streha Center website.
- Regular publication of creative, engaging content on digital platforms.
- Standardized visual materials and branding guidelines maintained.
- Monthly analytics reports on communication performance.
- Visibility products and materials produced for all ongoing projects.
5. Duration and Working Conditions
- 6 – months contract, renewable based on performance and funding.
- Reports to the Program Manager and Executive Director.
- Hybrid work modality (office-based in Tirana and remote work as needed).
6. Qualifications and Competencies
Education and Experience
- University degree in Communications, Public Relations, Media, Journalism, or related field.
- Minimum two years of experience in communications, digital media, or similar roles.
- Proven knowledge and proficient use of WordPress (CMS) for content management.
- Experience managing social media platforms and creating digital content.
Skills and Competencies
- Excellent written and verbal communication skills in Albanian and English.
- Strong writing and design skills for digital and print communications.
- Knowledge of digital tools and analytics (Meta Business Suite, Google Analytics).
- Strong understanding of branding, layout design, and visibility standards.
- Ability to manage multiple priorities and work independently.
- Commitment to LGBTIQ+ rights and human rights values.
7. Financial Proposal
Interested candidates are requested to submit a financial offer for the position of Communications and Visibility Coordinator. The offer should be based on a workload of 20 hours per month.
The financial proposal should clearly indicate:
- Proposed monthly remuneration for 20 hours of work.
- Any applicable taxes or social contributions (if not included in the monthly rate).
- Payment terms (monthly, upon submission of work report and deliverables).
Candidates should submit their financial offer together with their CV, portfolio, or examples of relevant previous work in the email: info@strehacenter.org
Deadline for submission of applications: 20 November 2025
